About Me

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At 31 years old and based in Curitiba, she holds a degree in Product Design from Universidade Anhembi Morumbi and has 12 years of experience working across sectors such as education, finance, healthcare, and more. Over the past five years, she has led the evolution of design in highly complex organizations, building and scaling teams, developing award-winning Design Systems, and driving innovation as a strategic business enabler.

Natalie leads with presence, purpose, and strategic vision. She builds trust through transparent dialogue, values diversity, and creates safe spaces for collaboration. Acting as a bridge between people and objectives, she ensures every delivery drives business value and positive user impact.


Passionate about developing people, she transforms careers, creates opportunities, and strengthens teams. With a results-driven approach, she connects design, technology, and operations to deliver efficiency, consistency, and measurable impact. An advocate for accessibility and inclusion, she uses design to create digital experiences that are fairer, more meaningful, and more human.

Her approach consistently delivers business and user impact, reflected in key results:

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Participation in strategic forums with the board

0%

Participation in strategic forums with the board

1%

Compliance with strategic SLAs

1%

Compliance with strategic SLAs

1%

Full Design System adoption in new projects

1%

Full Design System adoption in new projects

1%

Design System ROI

1%

Design System ROI

(AWARDS AND RECOGNITION)

IF Design Award

2024

IF Design Award

2024

IF Design Award

2024

Customer Summit

2024

Customer Summit

2024

Customer Summit

2024

HM Awwwards

2024

HM Awwwards

2024

HM Awwwards

2024

La Tina

2023

La Tina

2023

La Tina

2023

Gr, UI, Ai, Xd Behance

2017

Gr, UI, Ai, Xd Behance

2017

Gr, UI, Ai, Xd Behance

2017

(EXPERIENCE)

Head of Design

Môre

2025-Present

Head of Design

Môre

2025-Present

Head of Design

Môre

2025-Present

Design Manager

GOL Airlines

2023-2025

Design Manager

GOL Airlines

2023-2025

Design Manager

GOL Airlines

2023-2025

Design Lead

Smiles

2022-2023

Design Lead

Smiles

2022-2023

Design Lead

Smiles

2022-2023

Design Ops

Rethink

2021-2022

Design Ops

Rethink

2021-2022

Design Ops

Rethink

2021-2022

Design Ops

Modal Mais

2021

Design Ops

Modal Mais

2021

Design Ops

Modal Mais

2021

Product Designer

Zappts

2020-2021

Product Designer

Zappts

2020-2021

Product Designer

Zappts

2020-2021

Product Designer

Dasa

2020-2021

Product Designer

Dasa

2020-2021

Product Designer

Dasa

2020-2021

Product Designer

Reino Studio

2019-2020

Product Designer

Reino Studio

2019-2020

Product Designer

Reino Studio

2019-2020

Art Director

Escudero.ag

2019-2018

Art Director

Escudero.ag

2019-2018

Art Director

Escudero.ag

2019-2018

Graphic Designer

Orna Group

2017-2018

Graphic Designer

Orna Group

2017-2018

Graphic Designer

Orna Group

2017-2018

Product Designer

Nooke

2017

Product Designer

Nooke

2017

Product Designer

Nooke

2017